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EARTH DAY 2024
EARTH DAY 2024

This year's Earth Day arrives as if scripted by fate.

As we ventured into the Netherlands to draw inspiration for our WONDERKIND collection, we found ourselves immersed in a symphony of environmental marvels. From the bigger than life initiatives to the humble gestures of everyday eco-conscious actions, the Netherlands is a tapestry woven with dedication to our planet.

 

In every corner, we observed a nation steadfast in its pursuit of a brighter tomorrow, weaving innovation seamlessly into the fabric of its vibrant culture. As the Netherlands stands as a beacon of sustainable progress, the world marvels, finding inspiration and a guiding blueprint for nations across the globe. 

 

From the iconic network of bikes, the preferred mode of transportation, to the protective dams along the coastline and innovative water storage solutions, the Netherlands stands as a global model for resilient adaptation in the era of climate change.

CAMILLA MODELS WEARING CAMILLA IN VARIOUS LOCATIONS AROUND THE NETHERLANDS
At the heart of the Netherlands' stance on climate change lies a commitment to renewable energy. The country has set ambitious targets to transition to clean energy sources, with a goal of achieving 100% renewable electricity by 2050. Wind energy has become a focal point of the Dutch energy landscape, with vast offshore wind farms harnessing the power of the North Sea to generate electricity for millions of homes. (Not to mention the iconic windmills that we all know and love!)
 
But perhaps the most remarkable aspect of the Netherlands' stance on climate change is its emphasis on collaboration and community engagement. Through partnerships between government, businesses, and civil society, the Dutch have fostered a culture of innovation and cooperation that drives progress towards a more sustainable future. From grassroots initiatives to national policy reforms, the Netherlands' commitment to sustainability is truly a collective effort build on both respect for the planet and the power of community. 
 
This same sentiment really brought home to us of our own ethos in that from the beginning, in that CAMILLA has always been more than just a fashion brand.
CAMILLA MODELS WEARING CAMILLA IN VARIOUS LOCATIONS AROUND THE NETHERLANDS

 From the outset, we have been committed to being a platform for change in the communities we hold close to our hearts, and we rise by lifting others and we remain dedicated to helping as many beautiful souls as we can along our journey. We strive for each of our pieces to be consciously crafted, engaging with ethical production practices to ensure each CAMILLA piece is made with purpose and longevity. And finally, we operate our business as a place where staff feel empowered, protected, loved, and inspired. 

 
So, in unison to the launch of Part II of our WONDERKIND collection, inspired by the magical Netherlands, we are excited to unveil A BETTER EARTH – a new platform dedicated to keeping you informed on how we are bringing heartfelt radical change to the Planet, People and Community in which we operate.
CAMILLA MODELS WEARING CAMILLA IN THE NETHERLANDS

A BETTER EARTH houses information that offers transparency on our business operations, our environmental impact, social responsibilities within both our suppliers and staff, and the ways in which we’ve been driving initiatives in the past and present that have donated to special causes close to our heart.

 
Conscious creation is at the forefront of our minds, now more than ever – and we are taking steps towards a brighter future. As always, we welcome you to join us every step of the way. 
 
Happy Earth Day.